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FredHUG

Tomorrow's home

FredHUG
Tomorrow's home

As we move towards a digital-first approach in the new homes industry, we have identified the need for a digital solution for the creation of home user guides (HUGs), which has led us to the creation of our newest offering, FredHUG.

An app that resets and redefines the relationship between developers and buyers, and landlords and tenants. Homeowners seek a peaceful sanctuary of stress-free comfortable living in the four walls of their home.

FredHUG provides that peace of mind for your customers. Everything needed to fully understand the home and keep comfortable is exactly where it should be: in the palm of their hand. Wherever and whenever.

With our integrated platform offering report and defect management, handover checklist generation, and comprehensive data handling, there’s no longer a need for third-party applications or APIs—everything you need is in one place.

Disciplines
All
Digital
Branding
Deliverables

Brand identity and strategy, tone of voice, positioning, brand video and animation, UX/UI, UI style guide, wireframes, user flow diagrams, IA, interactive prototypes, front and back-end development, UAT

Our Innovation
Enter FredHUG, a digital platform designed to simplify property maintenance. FredHUG streamlines communication and integrates all the complex features of property management into one user-friendly system, making life easier for both homeowners and property professionals. We are transforming what was once a fragmented and inefficient process into a smooth and effortless experience.
UX Strategy
One of the primary principles behind FredHUG is removing unnecessary complexity. We designed the platform with a clean, modern interface that prioritises usability. Measuring the impact of great UX/UI design is not just about aesthetics; they directly impact business metrics. By utilising feedback and data, we estimate significant customer satisfaction improvements alongside time and cost savings for our clients compared to traditional home guides.